Hi, I’m Gloria—a UX Researcher and UX/UI Designer who creates comforting and human‑centered digital experiences.
I blend empathy‑driven research (surveys, interviews, usability testing) with thoughtful interface design, transforming user insights into intuitive, accessible products.
With a background in B2B platforms, enterprise tools, and mobility solutions, I thrive on collaborating across teams to bridge user needs and business goals. Always aiming to make technology feel a little easier, more inclusive, and genuinely delightful.
Design Approach
Trying to solve problems are difficult without knowing about it; Understanding from the consumers and business needs various perspective.
Individuals are unique, each with distinct or similar goals, interests, and values that shape their individuality impacted by diverse experiences, backgrounds, levels of understanding, comprehension, perspectives, skills, aptitudes, and cultural influences, etc. As one of the “user” in the society, I love to learn how each person interacts with the product, analyze user needs to create the better solution and learn their patterns to understand behaviors, needs, and challenges.
I design to influence how people interact with the outcome and improve it based on its results, especially as the world rapidly embraces digitalization for greater efficiency and convenience.
Background
My passion for art began in childhood, engaging with various forms of arts and crafts that eventually steered me toward the design field. Starting my career as a Customer Rep. and a fully licensed Insurance Agent, continuously improve by understand and address customer needs. This led me to a shift towards Design, areas where I could express my creativity and hope to make their life easier.
Today, as a UX/UI Designer and Researcher, I blend analytical thinking with creative problem-solving. I focus on understanding user behavior and creating digital experiences that make technology more accessible and enjoyable for everyone.
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- Media Coordinator
Developed branding, an initial website, and social media pages
Managed social media event posts and website updates
Created logos for the International Matu Federation and affiliated organizations
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- Website Administrator, Graphic Designer, Office Mgmt
Developed and maintained a user-friendly website, applying SEO techniques for better exposure and leads, Wordpress/Elementor
Liaised with third-party developers to implement website updates
Created branding materials, marketing brochures, and social media content
Managed office supplies and organized vendor lists
Provided tutoring for non-native English-speaking agents, helping them pass the Michigan Insurance Producer State PSI Exams
Prepared reports and educational guidelines for agents
Coordinated with insurance companies for direct contracts and received training
Experiences
Projects
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UX/UI Designer, Researcher
Currently working on a mobile app to create an easy user flow for day-to-day users. Follow up on GitHub for updates
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UX/UI Designer, Researcher
Conducted user research, created personas, user journeys, and storyboards
Developed user flow, site map, and conducted competitive audits
Created wireframes and functional low-fidelity mockups, followed by usability testing
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UX/UI Designer, Researcher
Completed a case study with user research, personas, and user journeys
Developed user flow, site map, and conducted competitive audits
Created wireframes and prototypes using Figma